Big Al's salt ad, misleading?

[mark]

$30 bucks great price compared to rest of the year. Even on sale for $40 makes me excited.

My issue was before leaving read through BA site for the "small print" conditions and no where did I see the limit mentioned, just mail in rebate. Doesn't seem fair practice if you add additional terms and conditions outside of original ad.

Just saying if ad had $24.99* ** (* after mail in rebate, ** limit of 2 mail ins) would have understood before I left the house.

Now don't get me going on the limit of 6 pails...