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  #1  
Old 09-12-2013, 05:24 AM
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Aquattro Aquattro is offline
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I have some ideas
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Old 09-12-2013, 05:26 AM
SeaHorse_Fanatic SeaHorse_Fanatic is offline
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I think they brought in a truckload. Volume discount. Most LFS will bring in a pallet at a time at most.

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Old 09-12-2013, 05:46 AM
apexifd apexifd is offline
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Less markup? loss leader?
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150DD mix reef with 90 gal sump and 40gal frag tank

purple tang, sohal tang, yellow eye kole tang, fairy wrasse. cleaner wrasse, leopard wrasse, and misc fish.

GHL Mitras 6200HV X 2, MP40 X 2, MP60 X 1, tunze 6095 X 2, Vertex RX6 calcium reactor, Bubble King SM250, Aquamaxx bio pellets reactor, Profilux 3
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Old 09-12-2013, 01:32 PM
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Free advertising on forums and via word of mouth. Brings people in the door. And then makes money on the other things they sell them
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Old 09-12-2013, 02:04 PM
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Now if only someone in Calgary would do this for H2O
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So many ideas, so little money!
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Old 09-12-2013, 07:58 PM
windcoast reefs windcoast reefs is offline
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Free advertising on forums and via word of mouth. Brings people in the door. And then makes money on the other things they sell them
Thats the only other thing I can think of.
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Old 09-12-2013, 08:34 PM
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That's exactly how they get you in the door. I been shopping there for years and for the most part its pleasant. I do know the owners and they not only buy bulk but they also sell below cost on IO salt. I have been using their IO salt for a long time and I have never had any isues and I usually buy 8-10 buckets at a time.
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Old 09-12-2013, 08:36 PM
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BTW, sometimes when I peel the IO label off it has another label behind it with some kind of castle and it says windsor on it.....just kidding.
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  #9  
Old 09-12-2013, 08:56 PM
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That's exactly how they get you in the door. I been shopping there for years and for the most part its pleasant. I do know the owners and they not only buy bulk but they also sell below cost on IO salt. I have been using their IO salt for a long time and I have never had any isues and I usually buy 8-10 buckets at a time.

I guess my issue is that my bucket from them mixes at 440ppm Ca and 11dKh. Not what any other IO has mixed for me, and higher than IO states their values should be. What color castle is on that label??
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Old 09-12-2013, 02:38 PM
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Less markup? loss leader?
It's below normal wholesale unless they're getting a container of it from China. And for the labour and storage of managing a container of salt, you'd think that they'd want to make a couple bucks. And most people I know just go there for the salt. Seems like a waste of time selling it at below cost.
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