Stollery Children's Hospital - Fish Tank Campaign

[SanguinesDream]

Originally Posted by tgrover

The Stollery Foundation is a pretty impressive BUSINESS. It's run as a business and they raise a lot of money. They spend ridiculous money on marketing but it does work. They also work with donors of 'items'. You can see that by walking the halls and public rooms.

+1

They actually spend a ridiculous amount on corporate donations. Their fundraising is only 21% comparatively to 63%.

My point being, use the same lense for scrutinizing/evaluating all projects before tanking a proposal.