As with all new foods you will get a transition period to what they are used to, more so when dealing with a high natural diet like New Era. If your fish have been used to algae wafers that have very little taste or possibly nutritional value then I am sure they will at first ignore such a high pallet taste, they are not used to it, the first thing fish go for is shape and flavour, if they do not recognise it they will at first ignore it. But if you want your fish to have the best posible diet, then you need to follow the food transition guidence.
This is an excellent thread here about food transition
http://www.canreef.com/vbulletin/showthread.php?t=72550
One other great point is this - We recently received an order for 50Kg of the grazing diet from Toronto zoo, now Toronto has the most strict regime with foods they buy including fish food, so much so they have their own nutritionists that are qualified in the dietry management of all fish, they took 3 months to evaluate the grazing diet before deciding it was what they hoped for. Furthermore the grazing diet is used in all these public aquariums.
http://www.new-era-aquaculture.com/p.../north-america
That list in the link is JUST the USA alone.
I know a few on here have reported little success, however when you follow correct guidelines in regards to adding new foods you WILL reap the rewards
I could not be more passionate about this becuase New ERA IS without doubt not just a food you dump in your tank, its proven, researched and qualified that what you are feeding gives the upmost nutritional value to your chosen species. Even raw fish meal does not give as much as New Era does, however its blend is very much based on the raw components, this is why it is not heated at baked rates, instead cold compressed.
If this was not true then would all these aquariums that all have in house nutritionists use New Era?
check out the full list yourself in the link above under the heading "who uses New Era"
if its good enough for such a regulated market then it should be good enough for you
All I say is you need to remember food transition and if you want to reap the rewards all the research centers (including Vancouver research) see in the product then it is worth following.
Feeding New Era is feeding the most professional food on the market with a proven and high profile following, but as with anything of high pallet taste you must allow your fish to adjust.
I guess the last thing to add are all these videos and photos fake?