Quote:
Originally Posted by imisky
apple being a good brand or not or respectable or not is highly debated in the design world.
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Maybe it is debated in the design world whether Apple's products are "good" but the question of whether Apple is a good brand is undeniable and not really a matter of opinion. Apple's brand is very valuable in the same way Coke, Pepsi, Microsoft and many other brands are valuable.
In my opinoin from what I know of what Steve Job's has done his tremendous leadership and vision was there and is without question. I know he started Apple in his garage and that his early offerings as an individual were heavily on the technical side. As an idea/concept or product offering evolves it sometimes becomes more about the overall direction of the products and less about a particular button or feature etc that is now included. It takes tremendous leadership to move a company in a particular direction and become not only something many identify with but a top competitor in the market.